How to use this Page

Here is Britney Spears’ explanation for why she did this Smurfs music video called “Ooh La La”:

“The main reason why I did it was because my boys. They’re obsessed with the Smurfs. We’ve seen The Smurfs movie a million trillion times and they were told they could be in the video and all this cool stuff, so that’s the reason why I did it. It’s about feeling good. Like when a guy makes you giddy. It’s more of a feeling. When I eat chocolate I have that ‘ooh la la’ feeling.”

Twihards rejoice! The full trailer for ‘The Twilight Saga: Breaking Dawn Part 1′ is finally here (and by the looks of it, it may be the most intense of the movies yet. Needless to say, we know where millions of teen girls will be on... Read the rest of this post

The classic Disney Princesses are back (in a video game called Disney Princess: Enchanting Storybooks, which will be available this fall on the uDraw GameTablet for Wii and the Nintendo DS. Users will relive their favorite tales while playing... Read the rest of this post

The battle between Google+ and Facebook heats up and this time it’s over games! (Google+ launched a game feature yesterday where users can play within the social network and with other Google+ users. But hours later, Facebook expanded its... Read the rest of this post

In the video embedded above, Luke Conard and Whitney Milam mashed up  the Britney Spears single, “I Wanna Go” with the plot of Suzanne Collins‘  The Hunger Games series in a parody song.

What do you think?

In the funny and spoiler-free video, Hunger Games characters Gale and Peeta  compete  for the affections of Katniss–trying to win her over with a buffet that includes pie, cake, and dead squirrel. (Via io9)

New Career Opportunities Daily: The best jobs in media.

Pia Toscano (might have lost “American Idol,” but she may have won the game. After all, many non-winners have become top sellers. Rumors swirl that the ousted crowd favorite has already scored a recording contract. In other reality TV... Read the rest of this post

Today’s Ypulse Youth Advisory Board review comes from Alyx Steadman, a self-proclaimed pop music junkie who’s been following Britney Spears since way back when he was in elementary school. We asked Alyx to give us some thoughts on the sound,... Read the rest of this post

On SNL this weekend, Miley Cyrus (cracked wise about the Disney School Of Acting and nailed Justin Bieber’s swagger. She proved her comedic timing, but more important, she made a statement about being a grown-up. In her opening skit, she... Read the rest of this post

'Hold It Against Me' (turned out to be as much product-placement vehicle as music video, featuring close-ups of brands including Britney Spears's fragrance, Radiance, Make Up For Ever, PlentyOfFish.com, and Sony. Spears's manager says the video is... Read the rest of this post

Snoop Dogg blows up a 4-ton armored truck (in a promotional stunt for the new Zynga game 'Mafia Wars Las Vegas,' that is. The explosive promo, which the gaming giant promised fans would take place when the title hit 10 million users, was broadcast... Read the rest of this post

We've made mention of Glee's cross-generational appeal frequently in the past, but two news items hit our essentials post last week that are worth pointing out. The first is the reference to stats cited within USA Today, stating that church is... Read the rest of this post

Britney on 'Glee' (Creator Ryan Murphy confirms the Britney Spears themed episode will feature a cameo with Brit playing some version of herself. Plus Sue Sylvester, a.k.a. Jane Lynch, is set to host the October 9 episode of SNL) (MTV) (MovieLine) -... Read the rest of this post

Book Trib recently ran a photo taken from US Weekly and People Magazine of Lindsay Lohan carrying a book called Toxic Friends by Susan Shapiro Barash. I am always fascinated to see what the celebrities are reading. I have posted about celebrities and their book choices many times before on this site and it is something I am endlessly interested in.

Trident Layers sponsors 'Webventures' (a new Streamy-themed web series featuring new and old viral stars. Plus MTV's Valemont University profiled as an experiment in multi-platform entertainment. And Gatorade "evolves" in new spots targeted at high... Read the rest of this post

I know. I know. Sustainability is actually one of the big millennia buzz words, usually referring to important things like, saving our planet. Recycle. Reduce. Reuse. I get it.

But right now I'm really worried about sustaining my hair. It's all because of the gray. Gray changes everything. It makes your hair wiry. And changes the whole styling thing. It pretty much makes you reassess your haircut and ask if there isn't something that can be done because, basically, you don't want to look like your kids grandmother just yet (okay, ever!).

I've thought about dealing with the gray by going short (I have long hair).

But I had a bad experience with short. A few years ago, after I had my second child, I let my hairdresser convince me to get a bob. It would be easier than having long hair, he said. I gave in.

He did a great job. It really looked good. Amazing. Effortless.

Until I washed it.

And then all of those layers went every which way but down. Horror. What was I doing wrong? I suddenly remembered with a sinking feeling how my hairdresser had started to sweat as he dried my hair. How he'd labored at those layers. They weren't effortless at all.

Ack! How was I supposed to manage this?

I let it grow out.

Which was great until the grey started to appear. I mean, it's not exactly like it's going to go away now (despite my complaint with the gene pool. They so are not returning my phone calls).

So, color, right?

But there was that one study they did that one time that showed a correlation between coloring and bladder cancer.

I don't want vanity to give me bladder cancer.

Okay, green freak, go all gray. Easy enough. Yeesh.

But I don't want to look like Barbara Bush.

Then cut it all off!

But...um...isn't that one of those options that sounds a lot better than it looks?



Why don't men have these problems???

Today's Ypulse Youth Advisory Board post comes from our resident film and TV guru Alyx Steadman. After Anastasia's analysis of the Miley controversy, we figured it would be interesting to  hear what a real teen thought of the "Teen Choice... Read the rest of this post

'Don't be that guy' (Bank responsibly — the message Fifth Third Bank seeks to send students with a new campaign. Plus Britney stays on as a Candies girl with a new campaign launching this fall. Also Evian hopes to refresh their brand with... Read the rest of this post

Britney is the latest… (Candies girl. Plus a cross media case study of how Pepsi and Mountain Dew plugged into the young electorate. And teens heart online coupons.) (Media Post, reg. required) - It's Your Sex Life (MTV, Kaiser Family... Read the rest of this post

Bittersweet news for Twihards (Bella and Edward dolls are on their way, but won't be out until spring 2009. Also Entertainment Weekly asks whether a male director could fill Catherine Hardwicke's shoes for the sequel? - Britney's comeback is... Read the rest of this post

Another interesting art project (this time a photographer captures the gender of colors as reflected in kids' bedrooms) (Read Roger) - Cruel and unusual punishment? (Not sure about cruel, but definitely unusual. A judge sentences teenage noise... Read the rest of this post

When Caro, who is on our Youth Advisory Board, offered to write about Britney's comeback, for our Best In Youth Media Feature, I have to admit was a little worried or at least my inner feminist was — after reading her piece, I realized that... Read the rest of this post

Ypulse readers: We just confirmed my friend Gary Rudman, a former TRU (Teen Research Unlimited) veteran and current independent teen marketing expert, to lead our hour-long "Youth Marketing Boot Camp" intro session at the Ypulse Youth... Read the rest of this post