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Even cartoonier than before…

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Last year, The Simpsons commissioned an opening couch gag from British street artist Banksy that contained a cockeyed look at the working conditions of overseas animators. This year, which marks the show’s remarkable 23rd season, the producers of the mustard-family went a step further and debuted a new couch gag last night by Ren and Stimpy creator John Kricfalusi.

Banksy mocked the idea of mass-produced corporate art, but his message was muddled because it was made using the same system he was satirizing. There’s no such confusion in John’s approach, which he produced on his own. John’s opening is, in fact, far more subversive because he focuses almost exclusively on making a pictorial statement, relegating the show’s dominant literary elements to the back seat. In 35 short and sweet seconds, he liberates the animation of The Simpsons from years of graphic banality. The visual look of the show, which has been so carefully controlled by its producers, becomes a giddy and unrestrained playground for graphic play, and the balance of creative authority is shifted from the writers’ room to the animators in one fell swoop. Now that’s revolutionary.

On a personal note, I worked on the revival of Ren and Stimpy nearly ten years ago, and artistically, this is not the same John Kricfalusi that I remember from that time. Like any painter or filmmaker worth their salt, John doesn’t stay still, constantly evolving, growing, experimenting, and challenging audiences with new graphic concepts. He continues to be, in my book, one of the most exciting and influential artists working in animation today. Whether everything works perfectly in this opening is besides the point. As John says in our interview, “The day I make a perfect cartoon is the day I’ve run out of creativity.”

In our interview, we talk about how the opening came about, Matt Groening’s reaction to it, how his style has evolved in recent years, and his switch from Flash to Toon Boom. (Note: This is an edited version of an interview that was conducted via email this past weekend. Click on any of the images for a larger version.)

Question: First things first, how did you end up animating an opening for The Simpsons?

John Kricfalusi: Matt Groening and Al Jean [executive producer] asked me to do it. They showed me an opening that Banksy did that satirized the animation production assembly line system in Korea and told me it was really popular, so they wanted to do something similar with me.

At first they just wanted me to do a storyboard and have their regular crew animate it. If we had done it that way, no one would even have known that I had anything to do with it because it would have ended up on model and all pose to pose. I showed them the Adult Swim shorts I had been doing and pointed out that the way things happened was even more important than what was happening in my work. You can’t write visual performance. You have to actually draw it.

This project was the most fun I’ve had in years. It has really hammered home (to me) the importance of animation in animation. I think it’s possible to bring animation back to this country and make the core of it fun again, not be a mere tertiary addition to some high concept or executive’s “vision.” The pure act of animating is the most fun part of animation. I am so grateful to Matt for letting me have some real fun this summer.