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The Webster Branch of the New York Public Library (NYPL) tested the old saying, “Don’t judge a book by its cover.”
The library wrapped several books with plain brown paper with a short description pasted on top. If the description intrigued the patron, they were required to check out the book before unwrapping it. The point is to try to withhold judgment until the content is examined.
Here’s more from the NYPL blog post: “One of the first books to go out, and one that sparked a lot of discussion, was labeled ’3,856 stories. One book.’ … The secret book in question is Meanwhile by Jason Shiga. It’s an old school ‘Choose Your Own Adventure’ story, in graphic novel format, with about five thousand more twists and turns.”
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Original hand-printed version of this "insane choose-own-adventure masterpiece" —Scott McCloud
About the MEANWHILEChocolate or Vanilla? This simple choice is all it takes to get started with Meanwhile, the wildly inventive creation of comics mastermind Jason Shiga, of whom Scott McCloud said “Crazy + Genius = Shiga.” Jimmy, whose every move is under your control, finds himself in a mad scientist’s lab, where he’s given a choice between three amazing objects: a mind-reading device, a time-travel machine, or the Killitron 3000 (which is as ominous as it sounds). Down each of these paths there are puzzles, mysterious clues, and shocking revelations. It’s up to the reader to lead Jimmy to success or disaster.
Meanwhile is a wholly original story of invention, discovery, and saving the world, told through a system of tabs that take you forward, backward, upside down, and right side up again. Each read creates a new adventure!
I first met Jason Shiga in a large ABRAMS conference room in 2008. At this point I had the opportunity to read Jason's early version of MEANWHILE, pictured above.
It was and is unlike any graphic novel I had ever seen. The amount of work and thought that went into it is staggering. On top of that the stories were great. Only like other books there wasn't one story to follow. This provided an interesting problem for the cover design. Jason's orginal cover was in Black and White and had elements that we liked but it wasn't quite to the place that we wanted. So . . . Ja
This month bulletin board features Because I am Your Daddy the follow-up to Because You Are My Baby, cover sketches for DOTTY, Diary of a Wimpy Kid Newspaper Ad, Jellybeans and the Big Book Bonanza, Meanwhile, Mama Is It Summer Yet? and On a Windy Night.
By:
Chad W. Beckerman,
on 7/30/2009
Blog:
Mishaps and Adventures
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The Strange Case of Origami Yoda,
The Popularity Papers,
Attack of the Fluffy Bunnies,
Fizzy Whiz Kid,
Bear In the Air and Anxious Hearts,
design,
Sisters Grimm,
Meanwhile,
Amulet Books,
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I thought it would be interesting to post a photo of my bulletin board in my office once a month to see what I am working on. I usually post up covers that I am designing or art directing to 'live with them' for a while an see if they are working. Some title on my board are The Strange Case of Origami Yoda, Meanwhile, The Popularity Papers, Attack of the Fluffy Bunnies, Fizzy Whiz Kid, Sisters Grimm, Bear In the Air and Anxious Hearts. So the beginning of every month I will make a posting "Scenes from my Bulletin Board".
Oh, man, I can't even imagine trying to put together this book. I'd tried to read through one of the old versions but had to put it aside, and the shiny full-colorness of this version is sooo exciting, but it takes serious cajones to sit down and work it out! I've ventured into the arc and found it to be a delightful presentation of Shiga's material...well done!