How to use this Page

The Biggest Children’s Gathering Yet on Tuesday January 15 we’ll kick off Digital Book World Week with our second-annual Publishers Launch Conference focused on the digital transition in children’s publishing–giving this vital segment the deep and focused consideration it deserves.

The major themes of the event are the power of platforms; the challenges of marketing and selling to children in a digital age (including specific case studies for picture books, middle grade and YA books); rethinking children’s book intellectual property and the new ways in which publishers are creating, controlling and licensing IP; and the latest data and critical analysis of what it means.

You can come for just the day, or in a new twist, the DBW Children’s Package adds the opening day of Digital Book World–with general keynotes in the morning, and three more children’s-track sessions in the afternoon, including their exclusive new report from PlayScience on The ABC’s of Kids and E-reading at a package price.

We keep adding to the program www.publisherslaunch.com/2012-2013/launch-kids/program which finishes with a panel including Barbara Marcus of Random House, Karen Lotz of Candlewick, and conference chair Lorraine–but here is some of the diverse and talented group of publishing executives, technologists, innovators, educational specialists and librarians speaking:

Mara Anastas, Simon & Schuster Children’s
Jess Brallier, Pearson/Protropica
Todd Brekhus, Capstone Digital
Gretchen Caserotti, Darien Library
Devereux Chatillon, IP Attorney (Callaway and Zola Books)
Rachel Chou, Open Road Integrated Media
Christian Dorffer, Mindshapes/Magic Town
Deborah Forte, Scholastic Media
Corinne Helman, Harper Children’s
Lisa Holton, Classroom, Inc.
Eric Huang, Penguin (UK)
Carl Kulo, Bowker
Swanna MacNair, Creative Conduit
Kristen McLean, Bookigee
Tina McIntyre, Little, Brown Children’s
Asra Rasheed, Reading Rainbow/RRKidz
Terri Lynn Soutor, Brain Hive
Andrew Sugerman, Disney Publishing Worldwide
Jonathan Yaged, Macmillan Children’s Publishing Group
Our one-day program kicks off Digital Book World Week on Tuesday, January 14 in New York City.

Here is a $200 code: Code: DBW13 Register here (prices go up again on December 8), or use the code PUBLUNCH for a 5 percent discount on any ticket option.  Be prepared for sticker shock.

Talk tomorrow,

Kathy