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1. Day Two at The Digital Book World Conference

I cannot honestly do the speakers from today justice at the moment.  My head is spinning from all of the information.

I took notes on my laptop until the battery ran out.  (I am now at a charging station!)
I scribbled notes on a pad of paper.....

I will include some things that pop out for me as I look over my notes, and I apologize for not siting each speaker.

Some comments;

This is the new golden age of publishing.

We need to find ways to lower the barriers to the consumer.

Publishers are in the midst of a difficult transition.  They know the direction they want to go, but it's a difficult change to make.

People used to walk around a bookstore and browse.  Now it's one click and that's it.

How to get to the audience is the key.  Just putting a book up on Amazon is not the answer.  Finding the audience where ever it is is the new challenge.  (I don't know how new that is)

People rely on friends and networks to recommend books instead of walking into a brick and mortar store and seeing what's on the shelves.  We now rely more on bloggers or someone we trust to suggest a book.

There was talk about the new model for bookstores becoming showrooms for books on line as well as places for socialization where to purchase digital readers.

This one kind of knocked me out;  The most important person at a publishing company is now a blogger.  The second most important person is an editor.  (Talk amongst yourselves)

ebooks have the power to track their readers.  (Roll over George Orwell)  It will be known when you read, how long on each page.  Where you stop.  If you come back to a book.  (This is spooky to me, but I see that the publishers of books are looking at this as a way to re-think the books they are selling.  Does that mean if War and Peace isn't read in one sitting, they'll make an abbreviated version?_

If content is Kind than distributors are King Kong.

That's a good note to stop on at this point.  More later.

(I could have been a teacher instead of an author and I would be retiring soon!)

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