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1. It’s just as emotional, if not more emotional to write. I write intense books. If you’ve read them, you know that. I deal with heavy shit like addiction, abuse, sexual assault, depression, self-injury and I don’t pull any punches. The reason I write so honestly about these things in my fiction is because these are the stories I needed to read as a teenager. And why did I need to read them? Because I was going through all of that shit. And now my job—the one I signed up for in some moment of total insanity (kidding… sort of)—is to rehash all of that very real shit that I went through. Now I’ve been doing this for a while in my essays for Rookie, but now I’m spending all of my writing time doing that, which is not exactly fun. I mean, I knew what I was getting into, and for the most part, I’ve processed all of this stuff in therapy (and through writing fictional versions), so it hasn’t been too detrimental to my emotional well-being—my revisions on BALLADS were actually much worse… at least, so far. BUT when you get up at 5:30 am to write and/or you spend most of your Saturdays writing like I do, it can be… unsettling. I went to a party on Saturday night after writing all day and it took me a couple hours to pull myself out of my own head. And some days I get to work and just feel anxious and tightly wound all day for no reason—except I spent the first hour of my day recounting a horrible fight with my childhood best friend. So yeah, it’s emotional work and I expect that it will get harder.
   
2. This is what research looks like:
   
   
   
   
   
   Yeah, those are my diaries. Clockwise from the top, they are from grade school (as you may have guessed from the pink kitty), 8^th grade, summer before and all of junior year of high school, the two composition books are from my senior semester of high school (I took a journal writing class and I had A LOT to say, so much that when I filled them, I went back to black-and-white cat journal and finished filling it during the rest of what would have been my senior year when I was living on my own in Madison, Wisconsin), and the last journal is from my year at Antioch College and the two years I lived in Madison after dropping out (I was the opposite of productive then). Conspicuously missing are 7^th grade (that was a very bad year and I tore my journal—also a Star Trek log book—to pieces, and I think, flushed them down the toilet) and freshman and sophomore year. That was a green spiral bound notebook. My abusive boyfriend demanded to read it in my sophomore year, so I ripped out a bunch of pages and REWROTE THEM. I’d saved the ripped pages and tried to reassemble/rewrite the whole thing on a couple of occasions, but since I never did it all, this led to confusion later about what was real and what wasn’t and eventually I threw the whole thing away. It kind of sucks because my memory is imperfect and these diaries (along with calls to my mom, who usually is my medical resource for my novels) are the easiest way to jog it. Well, easiest in terms of remember what happened when. Re-reading them is actually horrible. Like when this book is done, they might all go in the trash. And no, this isn’t me being critical of my writing skills (those aren’t actually that bad), this is because of my worst discovery about memoir-writing so far, which is…
   
3. Writing about yourself sorta makes you hate yourself.  I cringe every time I flip through any of those old diaries (aside from maybe the grade school one—not that I can flip through it because I thought what I’d written was so damning, I tore the pages out and stuffed them in an envelope addressed to my cousin presumably because I trusted her to dispose of them in the unlikely event of my tragic demise). The 8^th grade one is pure obsessive love. Yeah, it was my first crush. That’s probably normal to a degree, but holy shit is it embarrassing. I thought I was going to marry this guy and have three babies (the Ouija board told me so). I thought I was gonna die when he asked another girl to the graduation dance. It includes other things I’d rather not recall either like when I got into Pearl Jam just to impress my best friend’s new friend. I hate Pearl Jam, but boy did I convince myself that I loved them, just to fit in… at a time that I swore I was done trying to fit in.
   
   The obsessions and the hypocrisies are the worst and they continue through all the journals. I’ll blast girl for spreading rumors and “girl hate” while saying the most awful, hateful things about her. And during the fucked-up relationship from my late teens there are actual entries written in my own blood. The worst of the worst though is from the summer between sophomore and junior year right after my abuser and I broke up when I was still in love with him and that period after I realized what he’d done to me, but I still loved him. Of course the anger that followed was not any easier to stomach.
   
   Basically reading these diaries forces me to revisit the weaknesses that I hated most about myself and also forces me to look at how self-centered and cruel and angry and awful I was at times. I have to recognize that I was not always a good person and I made A LOT of mistakes. Of course this book is about identity and how the many pieces of us come together to form something whole (or mostly whole). I thought I was writing about that in a retrospective way, but I’m realizing now that there is still going to be some self-understanding and self-forgiveness that is going to have to come from the writing process. And while I’m in the thick of it, I’m going to have to remind myself that I’m not that person anymore and I learned from both her good and bad decisions and traits.
   
4. Just because my life has an arc or a “plot” doesn’t mean I’m not going to have to make major structural decisions within each essay/chapter and for the book as a whole just like I would for a novel. This has been my biggest writerly problem so far. I sold the book on proposal and I thought I had a solid idea of what it would be—more like a collection of essays than a memoir. But as soon as I started writing in earnest, I realized it wasn’t really working. I can’t just plug this essay fromRookie about my struggle with self-injury in to the place where it seems to fit best chronologically—junior high because that’s when the cutting started—because the essay covers my whole journey, from twelve to twenty-two or twenty-three. Reading that and then reading the next thing about me being fourteen and struggling with self-esteem or something, it’s jarring. It doesn’t flow as a narrative. It makes you feel like fourteen-year-old me should be better off because she was at the end of that last piece (even though she was also in her twenties). My editor noticed this, too, of course, and we talked about it for an hour. I have ideas about how to fix it, but the structure still feels very murky right now. That seems to be happening within each essay/chapter I write too. I start off one way, then change my mind, then end up with alternate versions of each piece. It’s frustrating and I don’t want it to be. I know that if I agonize over structure now, it’s going to really slow me down and it’s all going to change later. So this has led to…

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Last month, I tweeted this seemingly mundane thing about gorgeous weather, tattoos and farmer's markets putting me into good mood:

But in reality there was more to the story. Way more. I was bursting with a huge secret. "I literally cannot tell you how this day could get better" was my little nod toward that. I mean, don't get me wrong, the farmer's market, the perfect Seattle summer day, and my impending tattoo plans were wonderful, but literally I could not say how or why my day was so freakin' above-and-beyond-my-wildest-dreams amazing. Now I finally can because this announcement ran in today's print edition of Publishers Weekly:


Yeah. My next book is going to be a zine-style memoir (think a bunch of my personal essays from Rookie illustrated and woven together to create a cohesive story of my life from ages um 8 to 25) and it is going to be published by Dutton and edited by the one and only JULIE STRAUSS-GABEL, who I have been DREAMING of working with for YEARS.

Here is a summary of how I've been feeling since I've received this news:




I always thought that that last image of Sally Draper is how I would actually react when I got the call, but here is the actual (albeit slightly blurry) reaction shot taken by my husband:



After more giggling on both ends and me stammering, "Oh my god," we said goodbye to the gorilla. (I did not tip the gorilla! I feel bad about this! I had no wallet though. Maybe Scott tipped him? Maybe that isn’t necessary???) Then I went upstairs, called Adrienne back on my own phone and got all of the details. I also asked, "Is this actually real?" several times. As I mentioned earlier I’ve wanted to work with Julie for years (and for you writers out there, she has passed on more than one of my manuscripts—it really is about right book, right time). She’s edited some of my favorite books including both of Nova Ren Suma’s masterpieces, Imaginary Girls and 17 & Gone; Anna and the French Kiss and Lola and the Boy Next Door (as well as the forthcoming Isla and the Happily Ever After, which I’m currently devouring) by Stephanie Perkins A.K.A. my fellow YA writer named Stephanie with brightly colored hair; If I Stay by Gayle Foreman, and of course, Looking for Alaska by John Green, A.K.A., the book my first agent told me to read when I expressed some shock about her idea to shop my first novel as a YA.

Adrienne also thought Julie would be perfect for this project, so by the next day (right before I posted my “I cannot tell you…” tweet), even though we had interest from other publishers, we were only negotiating with Julie and Dutton and by Thursday, June 19th at noon, we’d officially accepted their offer. The book hadn’t even been on submission for two weeks (it was barely a week when we got the offer). Since it took over a year to sell my first book and I’ve had other things out for even longer than that, I was floored.

I’m still floored.

And I’m beyond grateful.

And now I’ve got about half a book to write, so…. I’ll conclude the same way I did in my recent YA Outside the Lines blog post about the best advice I could give aspiring writer me or any aspiring writer is that nothing will go as expected: “The things you didn’t or couldn’t plan often turn out better than you possibly could have imagined.”

Thank you to everyone who has supported me and to everyone who is as excited about this book as I am!

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Veronika. Caroline. Isobel. Eleanor. One blond, one brunette, one redhead, one with hair black as tar. Four otherwise identical girls who spend their days in sync, tasked to learn. But when May, a very different kind of girl—the lone survivor of a recent shipwreck—suddenly and mysteriously arrives on the island, an unsettling mirror is about to be held up to the life the girls have never before questioned.

Sly and unsettling, Gordon Dahlquist’s timeless and evocative storytelling blurs the lines between contemporary and sci-fi with a story that is sure to linger in readers’ minds long after the final page has been turned.

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Preorder on Amazon.com | BN.com
BookDepository.com | Indiebound.org

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The Story of Rats and People  by Albert Marrin  illustrated by C.B. Mordan  Dutton / Penguin 2006  Is there any pet more widely considered vermin? The nonfiction picture book examines the facts and myths surrounding the rodent people love to hate.   Stating with a tale from his own life, Marrin recounts how he was playing in a wood pile as a kid when he first came face-to-face with rats. Out

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MARKET YOUR BOOK – WITHOUT THE BOOK

By Steve Meltzer – Associate Publisher/ Executive Managing Editor, Dial, Dutton, & Celebra.

I have a friend who is a writer. She has a book contract but publication is a couple of years away. But when it comes out, I believe my friend’s book will be successful. My friend has marketing savvy, a successful website, and a great blog. She creates trailers based on her interests and expertise that are featured on Youtube and other web resources. Kids love her clips and regularly comment on them. My friend posts writings on Facebook and Myspace and makes sure that online friends include writers and editors. However, she is not a marketing pain, which is to say that my friend never gets in anyone’s face trying to force projects on anyone. She instead becomes a friend and colleague.

We recently had this conversation…

Me: “I believe kids will love to hear you talk since you have something interesting and valuable to share. Why don’t you get an agent and book yourself into schools? You can make some money that way.”

Friend: “I have nothing to promote, I don’t have a published book.”

Me: “Wrong. You have yourself to promote. You have a persona and all the online stuff to back you up. When you do have a book, people will say ‘oh, that’s her book.’ They will be buying a piece of your personality”

So my friend tried this and lo and behold she has a successful gig going in schools. When her book comes out she will have a ready made audience. Chances are my friend’s future books will be successful too. This is the kind of author I would want to publish– again and again.

Common sense tells us not to market a book until you actually have a book to publish. I say that is no longer true. When you are selling a book these days you have to sell yourself as well. It is up to you to do the job. Take a lesson from my friend. Try to build your celebrity first, so that when your book is published you have an audience. Publishers like people who know how to market.

If you know a great deal about the civil war, get a beard and Abe Lincoln clothes and go as Civil War Charlie, expert on the civil war. Schools love to support local characters especially when they generate excitement and learning. Have an idea for a chapter book series and can’t get a publisher to buy it? Self publish by going to a print on demand service. Then give it away to local schools and libraries and bookstores. When book # 2 comes out sell it store to store, library to library, school to school or kid to kid and once you have developed an audience, sell it to a publisher.  Start a web 2.0 Youtube soap opera based on your YA novel. There are plenty of teens out there who want to act and they would be willing to do it for free, just for the experience. Plus who better to spread the word?

Don’t moan that you can’t get a contract. Maybe all you need to do is go out and do some field work. Comics don’t take shows on TV right away. They take them to small clubs and develop their act. The same can hold true for a writer. Think creatively and try your “act” on some kids. Then you know what they will like or won’t like and at the same time you build an audience.

Web video technology and social networking are the author’s friend. There is so much you can do these days for so very little. So get out and market yourself. With any luck a contract will follow and maybe a bit more of an advance… because you just might be a celebrity. You know your writing is there, just bring the rest. That’s you! Uh-huh. You’re a

7 Comments on Market Your Book─ Without The Book, last added: 5/10/2012

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Writerlious said, on 5/10/2012 7:51:00 AM

Wow. What awesome ideas! It’s amazing how technology has changed things.

E. R. Stanton said, on 5/10/2012 8:59:00 AM

GREAT advice!!

ekbalesteri said, on 5/10/2012 9:13:00 AM

I love this kind of out-of-the-box thinking!! Brilliant!

Hazel Mitchell said, on 5/10/2012 10:49:00 AM

This is GOOD TO HEAR.

Nancy Armo said, on 5/10/2012 11:17:00 AM

Great common sense advise in the changing world of publication.

:Donna Marie said, on 5/10/2012 6:03:00 PM

Steve knows his stuff! He ALways has something useful to say Can’t wait to see him

Vanessa Grassi said, on 5/10/2012 8:27:00 PM

This is basically what I’ve been doing with my blog, etc. Good to hear my thinking about social networking wasn’t that far off the mark. We need to embrace the tools that are available to us. Lots of other great ideas to try in here too.

Carol Federlin Baldwin said, on 5/11/2012 4:40:00 AM

very interesting take on marketing! I agree with Vanessa–good to know that my blog is heading me in the right direction!

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